The company will become the exclusive distributor in a number of European countries, including France, UK, Spain, Finland and Germany, for selected customers working in the personal care and home care sectors.
Customers will now be able to access IFF’s fragrances along with marketing and technical support through Azelis, corporate marketing manager Gillian Berry told CosmeticsDesign-Europe.com.
According to business directors Lauren Nataf and Neil Berry, this will give clients a competitive advantage.
“Our customers will now benefit from the competitive advantages of accessing top quality IFF fragrances along with our European logistical capabilities to simplify supply chain issues.”
According to IFF, Azelis was a good partnership choice as it is well positioned to provide the service IFF customers expect.
“Azelis possesses an expert fragrance team which is well positioned to efficiently answer client briefs and provide the level of service that IFF customers have come to expect,” said IFF sales director for Europe, Middle East and Africa, Jean-Pierre Rütimann.