The French Federation for Beauty Companies (FEBEA) is pushing its ‘eco-friendly’ bathroom campaign this month, designed to encourage better water use, energy consumption and recyclability of beauty products.
L’Oréal’s Garnier brand has launched a no rinse conditioner line across Europe this week, in a move set to challenge consumers into re-thinking beauty routines and slashing water use at mass scale.
International beauty major L’Oréal has made a minority investment in Swiss environmental tech startup Gjosa – a move set to advance its ongoing partnership and development of a smart, sustainable hair care system for salons and the home.