The skinimalism trend continues to gain traction in beauty with fresh opportunities to develop all-in-one hybrid colour cosmetic and hair care products targeting this space, says WGSN.
The beauty industry can draw inspiration from climate change activist Greta Thunberg to develop purpose-led and sustainable brand strategies that will thrive in a post-pandemic world, says a retail design expert.
In this episode, Yve-Car Momperousse of Kreyol Essence and Emma Dawes of the Soil Association talk about how important supply chains and certifications can be in the clean beauty movement. Scroll down to watch the video.
Fragrance design must be reimagined to focus on brand purpose and conscious consumerism from the start, and leveraging big data to do this will be increasingly important, says Firmenich.
Clean and ethical has taken the food and nutrition world by storm, and following hot on its heels is beauty. The movement has been flourishing in cosmetics and personal care for some time now and will soar in due course, propelled by the continued and...