Packaging & Design

Sterland said that Weleda is aiming to find packaging that can preserve its products without causing any damage to the planet

Circularity in the beauty industry: Q&A with MD at Weleda UK

By Kirsty Doolan

With a barrage of new regulations and consumer pressure, sustainability and circularity have never been so important for the industry. We spoke to Weleda about its regenerative model and how other companies can become more circular.

Wild has chosen to launch its new hair care range exclusively with the UK supermarket chain

The compostable & refillable brand Tesco is betting on

By Kirsty Doolan

Disruptive UK-based personal care brand Wild has just launched standalone bays at Tesco stores and debuted its move into hair care with the retailer. We spoke to the brand to find out more…

Soeder hopes that its practices can showcase how other beauty and personal care brands can start to establish fully circular processes

Start the week with a startup: Soeder

By Kirsty Doolan

Every fortnight we talk to a game-changer startup brand about why it exists and how it plans to change the industry. This week we spoke to founders of the personal care brand Soeder, Hanna and Johan Olzon Åkerström, about its circular business model,...

Cox said the company's future goals revolve around developing new sustainable and zero-waste packaging and ecosystems for clients, and swapping as many ingredients as possible with sustainable upcycled counterparts (Image: Getty)

Start the week with a startup: Genie Supply

By Kirsty Doolan

Every fortnight we talk to a game-changer startup business about why it exists and how it plans to transform the industry. This week we spoke to CEO of Genie Supply, Megan Cox, about how her private label business model could be the future of beauty product...

Beauty Forward 2024 Europe speakers…

Meet the Beauty Forward 2024 Europe speakers…

By Kirsty Doolan

On Tuesday 30th January at 2.30pm (GMT)/3.30pm (CET), we will air a two-hour broadcast dedicated to uncovering the mindset and values of the ‘next generation consumer’. As we unveil beauty industry trends for 2024 and beyond, we’ll put a special focus...

Image: Luxe Pack

The EMEA beauty events you won’t want to miss

By Kirsty Doolan

Going to trade shows is an essential way to keep up with industry trends, launches and developments. Scroll through our gallery of the key cosmetics events and conferences in the EMEA region in 2024…

Image: Getty

8 plant-based packaging innovations

By Kirsty Doolan

As changing regulations propel beauty brands to find new packaging solutions, bio-based packaging can be an option. Here’s a round-up of some of the latest plant-based packaging innovations…

(Image: Getty)

Designing and branding synthesised ‘natural’ beauty products

By Kirsty Doolan

When a cosmetic or personal care product has been created with a biopharmed ‘plant-based’ ingredient rather than one from nature, should traditional design codes for ‘natural’ or ‘clean’ beauty go out of the window? Where do you start with designing and...

More businesses may face accusations of 'greenwashing' as we head into 2024 (Image:Getty)

How can you avoid ‘greenwashing’ accusations?

By Kirsty Doolan

As 2024 dawns among a flurry of new EU regulations designed to make our industry more sustainable, it’s clear that the topic of how to avoid greenwashing claims should be top of every business agenda.

Beauty and personal care products that appeal to one or more of the senses are a guaranteed way to differentiate a brand or product

Seeing sense: innovating in sensory beauty

By Kirsty Doolan

The focus on textures and new experiences in beauty products, often driven by TikTok, shows no signs of waning popularity. What’s new in this rising trend?

Selfnamed said it's aimed at entrepreneurs looking to start or expand their skin care business; to enable them to sell their own products and build their own brand

Start the week with a startup: Selfnamed

By Kirsty Doolan

Every fortnight we talk to a game-changer startup business about why it exists and how it plans to transform the industry. This week we spoke to CEO and co-founder of Selfnamed, Anete Vabule, about how it plans to make it easier for budding entrepreneurs...

Fragrance brand Bastille Parfums has implemented RFID technology for its new fragrance launch

Implementing RFID technology in the supply chain

By Kirsty Doolan

With transparency under the microscope due to sustainability demands, issues with counterfeiting, and the upcoming Digital Product Passport initiative, RFID is in the spotlight again.

TNT Group's bottle design for Puig's Penhaligon's fragrances

7 packaging trends to watch

By Kirsty Doolan

We spoke to some of Europe’s top luxury packaging companies to discover what's next for beauty and personal care packs.

5 beauty brand concepts that tapped into ancient rituals

5 beauty brand concepts that tapped into ancient rituals

By Kirsty Doolan

In recent years, more consumers have become intrigued by the ancient beauty rituals used in Africa, Asia, Native America and beyond. Here are five companies that created brands around this concept.