Now, New, Next Consumers inspiring new beauty innovations

Format: External webinar | Document type: Webinar

This content is provided by Croda Europe Ltd, and any views and opinions expressed do not necessarily reflect those of www.cosmeticsdesign-europe.com

Now, New, Next Consumers inspiring new beauty innovations

As more and more consumers become educated and expert in beauty products, brands need to go beyond expectation and provide fulfilling consumer experiences. But, where to begin? Finding a space to innovate is a start and in this presentation from Croda Personal Care and Actives, we will look at how a consumer focus and looking outside the beauty category can drive ingredient innovation to deliver something unexpected.Company Summary: Croda is a global leading speciality raw materials manufacturer providing innovative ingredients for many industries including personal care. Working with customers to meet the changing and complex needs of consumers, Croda’s wide and diverse product range combines functionality with proven efficacy to deliver performance.


Christopher Bannister-Bailey Christopher Bannister-Bailey Brand Specialist
Croda Personal Care & Actives, Europe

Karen Narey Karen Narey Marketing Communications Coordinator
Croda Personal Care & Actives, Europe

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