Webinar

From vision to reality: The story of a product launch

Published

Format: External webinar | Document type: Webinar

From vision to reality: The story of a product launch
Want to better understand the steps you can take to realize even greater success when you introduce a new product to consumers? Join this 30-minute webinar to learn how to use color and effects in your thermoplastic packaging to maximize the positive commercial impact of your product launches.Learn how to design a package that ‘tells the story’ you want consumers to hear, and follow a launch from development of a packaging’s concept, to evaluation of potential solutions and functional testing, through to efficient manufacturing. 

Speaker

Sandrine Reboux, Market manager, personal care & cosmetics, PolyOne Corporation Sandrine Reboux Market manager, personal care & cosmetics
PolyOne Corporation

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