Webinar

Dynamic Consumer Engagement & NFC Mobile Marketing

Published

Format: External webinar | Document type: Webinar

Dynamic Consumer Engagement & NFC Mobile Marketing
Consumers want more personalized interaction with their favorite brands, and NFC OpenSense smart sensor tags allow new ways of deepening those customer engagements. What if cosmetics were made to be intelligent enough to provide just the right amount of information to inform a consumer about a promotional offer or that it’s time to buy more mascara?  Thin Film’s mobile-based NFC OpenSense provides a powerful means of changing how beauty brands can interact directly with consumers to deliver dynamic, contextual messages at the right time, targeted specifically to each customer’s needs.

Speakers

Matthew Bright, Director, Product & Technical Marketing, Thin Film Electronics Matthew Bright Director, Product & Technical Marketing
Thin Film Electronics

Moderator Marge Ang, Marketing Director, Thin Film Electronics Moderator Marge Ang Marketing Director
Thin Film Electronics

Marge Ang, Project Manager, Kline & Co. Naira Aslanian Project Manager
Kline & Co.

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