Voice of the Industry

Gen Z beauty consumers: How to win over… this multifaceted generation

Exclusive in-depth insights

How to win over… the multidimensional Generation Z beauty consumers

By Amanda Lim

Exclusive insights from a host of thriving beauty brands have revealed how firms can understand the purchasing behaviours of Gen Zs and better connect with them, while also exploring how this radical generation could fundamentally change the industry...

Everyone is talking about the metaverse, but what should beauty brands and retailers be thinking about? [Getty Images]

The Long Read: Everything beauty needs to consider in the Metaverse

The beauty metaverse: ‘We are at the beginning of something that is huge’

By Lynda Searby

The lucrative potential of virtual beauty products, the complexities of crypto transactions and the sustainable and social challenges surrounding the metaverse must be front of mind as innovation in this fragmented space evolves, say industry experts.

© Getty Images

Can DSM Firmenich merger deliver on its synergistic promise?

By Shane Starling

DSM and Firmenich’s mooted 2023 ‘Merger of Equals’ will create a nutrition, food ingredients and fragrances behemoth with 277 years of collective business experience and a combined annual revenue pushing towards €12 billion (£10.2bn).

Gen X beauty consumer analysis: How to win over… The misunderstood ''sandwiched' generation

Exclusive In-Depth Insights

How to win over… The misunderstood Generation X beauty consumer

By Amanda Lim

With the beauty and cosmetics needs of the 'sandwiched generation' often misunderstood and unmet, we shine the spotlight on the trending categories, strategies for marketing success and the new product development white spaces to attract the...

Industry and consumers have a plethora of certifications and standards that can be used for natural and organic cosmetics [Getty Images]

Guest Article

Natural and organic cosmetics: An overview of certification options

By Tjaša Grum, CE.way Regulatory Consultants

Interest in natural and organic cosmetics continues to rise amidst a wider green beauty boom, but with little regulation around these two terms, certification schemes have taken on fresh importance - for industry and consumers alike.

According to the World Health Organization (WHO), 520 million children worldwide suffer with caries in primary teeth, with various oral diseases affecting a total of almost 3.5 billion people globally [Getty Images]

BIG BRAND TALKS – IN CONVERSATION WITH TODAY’S BEAUTY LEADERS

Colgate-Palmolive VP: Oral disease is a ‘global health crisis’ that needs attention

By Kacey Culliney

Consumers worldwide do not fully understand the importance of maintaining good oral health and how this links to systemic health and wellbeing – something Colgate-Palmolive wants to change via a major education programme, its VP and chief clinical officer...