Cosmetics Consultants Europe (CCE) will launch a training programme with Germany’s RWTH Aachen University next year that it says should guide the next generation of safety assessors through rising demands of the fast-evolving cosmetics world.
YouTube’s augmented reality (AR) try-on tool is a powerful way for the beauty industry to tell richer, more engaging stories and better connect with consumers, says Google’s head of product commercialisation.
Finnish beauty tech firm Revieve has opened a development hub in Spain to speed up advances in digital customer experience tools – something that will determine success for retailers and brands in the coming years, its CEO says.
European beauty brands are heavily invested in technology, ahead of their US counterparts, putting the sector in good stead to ‘close the loop’ and develop highly-personalised products, an Accenture executive says.
Human skin microbiology specialist Labskin has built an artificial intelligence (AI) psoriasis skin model that enables cosmetic firms to test and bring to market products targeting this skin condition.
One tech start-up thinks so. Artificial intelligence start-up Cherry Pick will launch its first beauty brand next year, created using technology that reads real-time consumer demands and identifies the ideal talent to front it.