Home and body care retailer Crabtree & Evelyn has launched two new fragrances, one for men, one for women, just in time for the Valentine’s Day Rush, and CosmeticsDesign-Europe.com was invited up for the exclusive London launch…
L’Oréal UK & Ireland has spent the last few months working with the Generating Genius charity to give gifted A-Level science students from disadvantaged backgrounds the chance to see what it is like to work in the labs of the cosmetics giant.
Luxury brand perception differs in developed and emerging markets as well as in different geographical locations, so the segment’s players need to be aware of how they are viewed in order to maximize potential; and Chanel and Clinique are leading the...
As brands continue to make efforts to stay on top of evolving technology and social media platforms to connect with the consumer, innovative marketing campaigns are imperative in helping them to stand out amongst the noise.
Herborist, a brand positioned at the crossroads of traditional Chinese herbal extracts and the latest modern biotechnical achievement has further invested in the German markets following increasing demand from consumers for more Eastern based formulations.
According to a survey carried out by Videology UK, retail continues to beat online sales in the United Kingdom as 25 per cent of consumers were found to still purchase their cosmetics in-store, as opposed to 14 per cent online.
The UK Advertising Standards Agency has clamped down on an online beauty retailer after questioning whether it's online campaign that it is the “UK's favourite online beauty store" could be substantiated.