Brand Innovation

Indie Beauty Profile Maegan Scarlett and Liora Dudar oVertone Haircare

Indie Beauty Profile

Maegan Scarlett and Liora Dudar, oVertone Haircare

By Deanna Utroske

In their Indie Beauty Profile, Maegan Scarlett and Liora Dudar, founders of oVertone Haircare, urge would-be personal care or cosmetics entrepreneurs to just get started and keep improving. And, they describe the workings of an independent beauty startup...

Lush drops police spies campaign following criticism

Lush drops police spies campaign following criticism

By Simon Pitman

UK-based cosmetics player has never been shy of including controversial or politically charged topics in its marketing, but a campaign criticising undercover police operations seems to have gone too far.

Croda’s new personal care website

Croda’s new personal care website

By Lucy Whitehouse

In a bid to offer a comprehensive web presence, Croda, international personal care ingredients supplier, has launched a website dedicated to personal care formulators.

IFF partners with fragrance ink player Amkiri

IFF partners with fragrance ink player Amkiri

By Lucy Whitehouse

IFF has announced its partnership with Amkiri on its Visual Fragrance Technology: a new ‘ink’ that can be drawn on the skin that also delivers a long-lasting fragrance.

Using culture as a marketing method

Using culture as a marketing method

By Natasha Spencer

Storytelling is having a dramatic impact on how indie brands are crafting, communicating and connecting communities both online and offline. In this special focus on how Asia-Pacific brands of today are marketing themselves, we look at how culture is...

Indie Beauty Profile Brianne West Ethique

Special Newsletter: Indie Beauty Profile

Brianne West, Ethique

By Deanna Utroske

In her Indie Beauty Profile, Brianne West, founder of Ethique (a brand that makes only solid-bar-form personal care and beauty products), shares a bit of what she’s done to create a successful brand that stands as an example of what a more socially, culturally,...

Indie and Fragrance: a business partnership with sillage

Special Newsletter: Indie Brands

Indie and Fragrance: a business partnership with sillage

By Deanna Utroske

Niche, startup, and independent brands are proliferating in beauty and fragrance alike. Here Cosmetics Design takes a look at several indie fragrance brands with proven or probable longevity in the market.

Who’s disrupting beauty now?

Who’s disrupting beauty now?

By Deanna Utroske

Imitation may be the sincerest form of flattery but in the beauty business world it can also be the fiercest form of competition. At last week’s CEW event in New York City, niche brand leaders from L'Oréal and Unilever took the stage to share insights...

How to master the forward-thinking approach, according to Azelis

Brand Profile - Part 2

How to master the forward-thinking approach, according to Azelis

By Natasha Spencer

Innovation and technology are key components to bolster the impact and efficacy of ingredient usage. We caught up with Jane Zhang, Head of Personal Care in China, Azelis to talk through Azelis’ strategic plans.

Meitu and US share ideas on social media in China

Meitu and US share ideas on social media in China

By Natasha Spencer

The photo enhancement app provider strengthens its cooperation with the US Consulate by discussing future commitment and activities to develop social media platforms in the Asia-Pacific nation.

Shiseido develops internal skin elasticity technology

Shiseido develops internal skin elasticity technology

By Natasha Spencer

To highlight the impact type III collagen has on the appearance of ageing, Japanese personal care giant has invested resources in creating the world’s first internal skin elasticity visualisation system for ageing alteration.

Probiotic skin care brand Esse adds to the range

Probiotic skin care brand Esse adds to the range

By Simon Pitman

South African probiotic skin care brand Esse has recently expanded its brand with the addition of the Esse Sensitive line Protect Oil, intended to protect and remediate sensitive skins.

Smart retail set to shape industry

Smart retail set to shape industry

By Natasha Spencer

Leading Chinese commercial enterprise, Suning, establishes the impact that smart technology and technique is set to have on the future of business.

Indie Beauty Profile Catkin Wemyss Bodmer BRYT Skincare

Indie Beauty Profile

Catkin Wemyss Bodmer, BRYT Skincare

By Deanna Utroske

In her Indie Beauty Profile Catkin Wemyss Bodmer, founder of BRYT Skincare, calls attention to how valuable the right retail partnerships can be and thoughtfully explains the connection she sees between skin care, health care, and beauty.

Multifunctional color cosmetics go the next level

Special Newsletter: Colour Cosmetics

Multifunctional color cosmetics go the next level

By Simon Pitman

Since the advent of BB creams, multifunctional color cosmetic products have evolved to the point where almost every product in the category has various claims.

Evolution of app technologies in colour cosmetics

SPECIAL NEWSLETTER: COLOUR COSMETICS

Evolution of app technologies in colour cosmetics

By Lucy Whitehouse

From augmented reality and artificial intelligence, to shifting trends in digital retail, we take a look at how app technologies are shifting colour cosmetics trends and behaviours.

Japanese algae name enters the UK

Japanese algae name enters the UK

By Natasha Spencer

Algae-based beauty brand, Sun Chlorella, appeals to the natural, organic and environmentally-focused global trends by venturing onto the UK market.

Indie Beauty Profile Dara Levy DermaFlash

Indie Beauty Profile

Dara Levy, DermaFlash

By Deanna Utroske

In her Indie Beauty Profile, Dara Levy, the inventor and founder of DermaFlash, explains how she grew her signature spa treatment into a full-fledged beauty brand and why the best business experience is hard won.

Nestlé Skin Health expands acne care product line

Nestlé Skin Health expands acne care product line

By Deanna Utroske

Last year the skin care maker introduced its Differin brand of acne treatment gel to the OTC market, after receiving FDA approval to do so in early 2016. Now the brand is adding two new products to the Differin line.

Follow us

Products

View more