12-MINUTE WATCH: TRENDS 2021 BY COSMETICSDESIGN EDITORS

15 global beauty trends to watch in 2021: From CosmeticsDesign’s Editors

By Kacey Culliney contact

- Last updated on GMT

Related tags: 2021, trends, beauty 4.0, green beauty, Oral care, hand care, Hygiene, digital, Skin care, Packaging

Multicultural beauty, sophisticated hygiene and green products for all will take the spotlight next year, as consumers turn to relatable and engaging concepts that fulfil their needs. CosmeticsDesign’s global editors take you through the top 15 global trends to watch for 2021.

EMEA 2021 beauty trends [01:08]

Kick-starting this 2021 beauty trends video is Kacey Culliney, editor of CosmeticsDesign-Europe, with five important movements to keep a close eye on. Watch the video for more detail on what is driving each trend, any industry involvement we’ve seen thus far and what to expect in the near future.

1: Beauty 4.0

2: Beauty for all

3: Self-care society

4: Oral care spotlight

5: Green beauty

APAC 2021 beauty trends [05:34]

Following on with detail on the beauty trends to watch across Asia-Pacific, Amanda Lim, editor of CosmeticsDesign-Asia, discusses five critical movements set to be seen across this region that will prove important next year. Watch the video for more detail on what is driving trends, what industry movement there has been and what to expect next year as these evolve.

1: Meaningful beauty

2: Essential skin care

3: Hand care premiumisation

4: Digital era

5: Local focus

Americas 2021 beauty trends [8:21]

To close this global beauty trends video, Deanna Utroske, editor of CosmeticsDesign, sheds light on five key movements to follow closely next year. Watch the video for details on the drivers behind these trends, insight on any industry involvement and an idea on how we can expect these trends to shape up.

1. Indoor air & Indoor care

2. Box-as-Brand

3. Hygiene chic

4. Multicultural mainstream

5. Sophisticated naturals

As the global beauty industry transitions out of 2020 and into 2021, expect to see significant advances, interest and investment in the above top 15 trends identified by our team of global editors from CosmeticsDesign-Europe, CosmeticsDesign-Asia and CosmeticsDesign. And stay tuned, subscribe and share our coverage as these key trends truly take hold in the year to come.

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