LATAM Special Edition: Natural Hair Care
Lola Cosmetics Camomila Shampoo
Lola Cosmetics (Brazil) is known for its fun packaging and campaigns. The shampoo has a number of free-from claims, including cruelty-free, gluten-free, paraben free, sulfate/sulphate free, vegan, GMO free and petroleum free. The cherry on top is the recyclable packaging. Recyclable or biodegradable packaging claims stand out as a key trend among natural hair brands in Latin America.