All news articles for July 18, 2017

Estée Lauder ventures into chatbots

Estée Lauder ventures into chatbots

By Lucy Whitehouse

Estée Lauder has launched a chatbox that will build its augmented reality beauty offering, allowing users to search, virtually try and then purchase lipsticks, all directly through Facebook Messenger.

Madison Reed is “operationally blowing up the salon channel”

Madison Reed is “operationally blowing up the salon channel”

By Deanna Utroske

Two months ago Madison Reed partnered with Ulta to sell hair color kits and bring its AI chatbot tool in-store. Cosmetics Design spoke with Amy Errett, CEO of Madison Reed, late last week to find out how the partnership is going and how this new company...

Cosmoprof North America marketing director talks packaging

Cosmoprof North America marketing director talks packaging

By Simon Pitman

The Cosmetics Design team caught up with Cosmoprof North America marketing director Daniela Ciocan to find out more about what was new at the show this year and to learn a bit more about the event's focus on cosmetic and personal care packaging.