Colour cosmetics, sustainability, natural ingredients and innovation & science were the focal point of this year’s in-cosmetics Global event, as international personal care manufacturers congregated in London to identify the trends and novel ingredients that will help them create inspiring new products.
More than 100 countries were represented this year, with 72% of the audience travelling from outside the UK, reaffirming in-cosmetics Global’s position as the world’s leading personal care ingredients event.
Cathy Laporte, Senior Exhibition Director for in-cosmetics Global, concluded: “This year’s event in London was a resounding success and our biggest ever event outside Paris – the home of cosmetics. We were particularly pleased with the turnout, with an overall unique visitor attendance close to 9,000 and 28% coming from within the UK. This was a brilliant result for us, especially as London had not hosted the event in 15 years.”
This year’s edition saw the introduction of several new features at the show: the Sustainability Corner, the Make-up Bar and the startup pitching competition sponsored by Johnson & Johnson Innovation, Flash Cosmetics Pitch.
“With water usage and emissions in the spotlight, and consumers demanding products that have minimal impact on the environment, the new, interactive Sustainability Corner showcased some of the latest initiatives from brands and suppliers,” the event organisers, Reed Exhibitions, explain.
“Another new feature at in-cosmetics Global was the Make-up Bar, sponsored by BASF. Displaying a range of innovative pigments and inspirational technologies from companies including Seppic, Brenntag, Induchem, Lubrizol and Nikko Chemicals, scientists and marketers gathered to identify novel ways of grasping the opportunities presented by colour cosmetics.”
The in-cosmetics Global organisers state that they are looking forward to in-cosmetics Global in Amsterdam, set to take place 17 - 19 April 2018.
“Striving to constantly improve our offer, we are looking at introducing a second Formulation Lab and the successful Formulation Challenge, pioneered at in-cosmetics North America last year,” Laporte confirms.