Product co-creator Michele Calluzzo-Grunhaus, claims she thought up the idea during a trip to the beach, when she realised how difficult it was to remove sand from the skin, that is often then transferred to cars and homes.

The four product co-creators said the product took months to develop, mixing large numbers of ingredients together to discover which would be the best and most effective combination.

Those ingredients include Zinc Oxide, Aloe Vera and vitamin E, which combine to soothe irritation and remove the sand simultaneously.

The product also comes in four different variations, including coconut, melon and unscented.