FORMULATING FOR THE PERFECT BODY SHAPE
IMCD Group B.V.
Sandy Gregory, fragrance marketing director at MWV Beauty & Personal Care will give a keynote presentation at next months PCD packaging event, in Paris.
Gregory's presentation is entitled - The Fragrance Pump: What the Dispensing Experience Means to a Brand on Wednesday, and will take place on February 6th at 4:15 p.m.
During the discussion she will touch on MWV’s consumer insights about how fragrance pumps and the consumer dispensing experiences are linked to a brand’s attributes and the way a product is marketed
The event will take place at the Espace Champerret in Paris, on February 6th and 7th, and will feature a full conference programme, together with a full exhibition hall, where MWV can be found at booth C14-C16.
