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Boots relaunches Therapy range with help of RPC

04-Mar-2010

Related topics: Packaging & Design

RPC Group has designed packaging for the relaunch of the Therapy range from British pharmacy chain Boots.

According to Boots, the packaging redesign was intended to better communicate the therapeutic qualities of the range.

The curved design of the Bath Soak bottle was manufactured in clear PET, which, together with the transparent labels, focuses consumer attention on the coloured product inside.

The bath products come in a 500ml size and are available in four different colours.

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