Located at 7080 New Buffington Road, the plant currently employs over two hundred full-time workers who produce 165 million units of Garnier Fructis, L'Oréal Paris and Soft Sheen-Carson shampoo, conditioner, and styling products each year.
Governor Steve Beshear was invited to the Florence, Kentucky Manufacturing Plant for the ceremony of the 560,000 square foot facility expansion.
"L'Oréal's business is growing globally and the expansion will enable us to meet increased consumer demand for the popular hair care brands we are producing in Kentucky," said Eric Wolff, Plant Manager.
"The Florence plant is a center of manufacturing excellence for the L'Oréal Group and the decision to expand US production here will result in significant economic benefit for Kentuckians."
The plant expansion will see renovations to the existing plant, new construction and the purchase of new equipment, on top of the new job creation.
The new renovations are to fit into L'Oréal’s commitment to sustainable and responsible growth which has seen it implement numerous initiatives to reduce its CO2 emissions, consumption of water and waste generation.
Last year the Florence plant announced a "Wall to Wall" component supply program which located its shampoo component supplier, Alpla, in the same factory where the Garnier Fructis shampoos and conditioners are produced.
The initiative reduced environmental impacts including freight, CO2 emissions, waste and costs. The plant has also implemented a vessel cleaning optimization program, called OptiCIP, which has reduced the amount of water used for vessel washing per unit of finished product by 43 percent.
This program alone equates to an overall 18 percent reduction in total water consumption since 2005.