The new enlarged company will accelerate the growth of its online brands and grow its involvement in events, recruitment, data services and directories as well as expanding into new markets.
Commenting on the acquisition, Jean-Marc Cocogne, joint founder of Decision News Media said: “The team at William Reed Business Media has built a terrific, focused media business. Decision News Media has created a powerful market opportunity as a leading online provider for independent and high-value news reporting in the market it serves.
“Both companies make an excellent combination. Together, the two businesses will be stronger and have greater potential. We will accelerate our growth and expand our brands into new media areas.”
Founded over 100 years ago, William Reed Business Media (www.william-reed.co.uk ) is an independent company that publishes a wide range of award-winning brands including print and online titles, and organizes shows and events for the food and drink industry. Its high profile brands include The Grocer, Food Manufacture, Convenience Store, Harper’s Wine, The Food and Drink Expo and the International Wine Challenge.
Charles Reed, group managing director of William Reed Business Media, said: “We are thrilled about this acquisition and Decision News Media’s business nicely complements ours. Both businesses publish cutting-edge information and are expert at building advertising and marketing solutions for their clients.
“Decision News Media represents an attractive opportunity, consistent with William Reed Business Media’s strategy of building high-quality media, creating an integrated media specialist and expanding into new markets. Combining the businesses will enhance growth prospects”.
Decision News Media is based in Montpellier, Southern France.
William Reed Business Media is based near Gatwick Airport, UK.