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Headlines > Brand Innovation

Brand Innovation

This is the news category you will want to dive into to find out all the latest innovations and developments in the finished goods arena. From smart and unique marketing concepts, to boundary-breaking products that create new niches, you will find it all here.

Bookmark this section to discover what product developers, marketers, formulators and packaging specialists are bringing together to create the next generation of skin care, hair care, colour cosmetic, sun care and fragrance products. It goes without saying that this is an incredibly fast-paced industry, so staying one step ahead of brand innovation is crucial to staying on top.

New universal software for beauty smart mirrors launches

12-Jan-2017 - ModiFace, a leader when it comes to smart mirror technology, has announced the launch of a new software platform for universal use.

L'Oréal’s Technology Incubator has unveiled a smart hairbrush

11-Jan-2017 - L’Oréal has launched a smart hairbrush that can let you know when your technique is wrong.

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Water conservation part I: Where beauty meets sustainability

04-Jan-2017 - Water is now being seen by the beauty, cosmetics and personal care industries as a scarce luxury that must be conserved.

Samsung announces new creative skincare projects

03-Jan-2017 - Samsung Electronics will reveal its latest S-Skin and Lumini skin care solutions to the global marketplace in a bid to encourage creative technologies in the beauty place.

Omnichannel beauty and wearable tech: how digital transformed the industry in 2016

23-Dec-2016 - Some of the most impressive advances seen in the industry this year have come from the impact of digital, both in the retail space and in the arena of product...

Razor-sharp innovation: male grooming roundup for 2016

22-Dec-2016 - Men showed strong engagement with beauty and personal care in 2016, and brand campaigns and launches rose to meet their demand. Here, we take a look back at some of...

Water ‘the new luxury’, says Mintel beauty research

09-Dec-2016 - Market research firm Mintel has observed that water as a precious commodity is a trend which is about to hit the beauty industry in a big way.

Estée Lauder taps into Facebook Messenger with artificial intelligence

06-Dec-2016 - The international beauty giant is offering UK customers 60 minute deliveries across London via its presence on Facebook’s messaging service.

Can new DIY natural beauty brand Oleum Vera disrupt skin care and body care?

29-Nov-2016 - Launched just this week Oleum Vera is the latest brand from MMTUM, a company based in Montreal, Canada, that’s creatively commercializing DIY for an array of industries.

Victoria Beckham set to expand presence in beauty and skin care

25-Nov-2016 - Following the success of her recently released makeup collection with beauty giant Estée Lauder, Victoria Beckham is reportedly looking to expand her presence in beauty, and move into skin care....

Beauty retail craze for virtual mirrors continues: Charlotte Tilbury gets on board

24-Nov-2016 - Magic mirrors, which harness virtual reality to allow consumers to try on makeup digitally, are becoming something of a craze in beauty, and Charlotte Tilbury is the latest company to...

Top brands, products and ingredients in the anti-pollution beauty trend

24-Nov-2016 - In the third part of our mini-series into the trend, we present a gallery of some of the leading and most innovative players and products on the market when it...

Amorepacific ramps up support for technological innovation

23-Nov-2016 - South Korean cosmetics leader, Amorepacific, demonstrates the importance of ongoing R&D through technology and innovation.

Ulta Beauty partners with yet another brand blurring the line between skin care and color cosmetics

17-Nov-2016 - Colorescience announced this week that a selection of the company’s sun care / color products will be sold at Ulta.com—a sign, perhaps, of both company’s belief that consumer interest in...

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Neal's Yard Remedies reveals the innovation behind its organic sun care

15-Nov-2016 - Neal's Yard Remedies on the innovation behind their range of organic-certified sun care products, and the challenges and opportunities such products can offer.

Multifunctional Marketing: How L’Oréal is launching product and using digital to reach all women

15-Nov-2016 - With a single initiative, the company is setting a new standard for addressing beauty consumer expectations with branded content, a modern approach to aging, personalized skin care, and more.

L’Occitane offers collection convenience with CollectPlus partnership

11-Nov-2016 - L’Occitane has partnered with CollectPlus in the UK, allowing customers the ability to collect and return their purchases at nearly 6,000 local shops across the country.

The Body Shop launches Chinese mobile wallet payment service at London stores

09-Nov-2016 - The Body Shop has introduced China’s largest mobile wallet service, Alipay, at three of its flagship stores in London to cater to the hundreds of thousands of Chinese tourists that...

Estée Lauder exec on innovating for the future

01-Nov-2016 - Industry formulators should not create parity products to be in line with their competitors, but instead should strive to create ‘products of the future’, according to an industry leader.

Shiseido starts construction on Japanese Global Innovation Centre

01-Nov-2016 - Shiseido, the leading Japanese multinational personal company, has started construction on its Global Innovation Centre (GIC).

Chimamanda Adichie is new Boots No7 ambassador

27-Oct-2016 - Boots has made globally renowned Nigerian author, Chimamanda Adichie, the new face of its No7 beauty brand.

Panasonic looks to dominate in beauty with new cosmetics printing mirror

13-Oct-2016 - Panasonic, a global tech giant, has launched a ‘Future Mirror’, which uses image analysis to print personalised make up for the user.

Which UK beauty brands are set to win online?

11-Oct-2016 - A new market report on the online beauty industry in the UK has revealed that despite minimal growth being seen in the UK’s saturated in-store beauty market, online sales are...

How BASF is keeping at the forefront of supply chain management

07-Oct-2016 - Leading chemicals manufacturer BASF recently came in seventh in the European league table for supply chains, and has spoken to Cosmetics Design about how it got there.

Shiseido bulks up its cyber security

30-Sep-2016 - International beauty giant Shiseido is investing in its cyber defenses, and has appointed UK-based security firm Centrify to provide secure functionality for accessing its global systems.

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