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Brand Innovation

This is the news category you will want to dive into to find out all the latest innovations and developments in the finished goods arena. From smart and unique marketing concepts, to boundary-breaking products that create new niches, you will find it all here.

Bookmark this section to discover what product developers, marketers, formulators and packaging specialists are bringing together to create the next generation of skin care, hair care, colour cosmetic, sun care and fragrance products. It goes without saying that this is an incredibly fast-paced industry, so staying one step ahead of brand innovation is crucial to staying on top.

Shiseido adds and recalls facial lines

20-Sep-2017 - While personal care conglomerate, Shiseido, ramps up its facial expression project with a new face skin care cream, it also announced the voluntary recollection of its Integrate Killer Wink Gel...

L’Oreal: Research & Innovation expert on the potential of the microbiome in hair care

19-Sep-2017 - The skin care sector has been quick to start working out how to tap into the potential of the microbiome in recent months, but is it time for hair care...

Indie Beauty Profile

Katy Foxcroft, Tancream

18-Sep-2017 - In her Indie Beauty Profile, Katy Foxcroft, co-founder of Tancream, explains how she and her team have worked to develop a new category within sun care.

JooMo launches new body wash with skin bacteria tech

15-Sep-2017 - British cosmetics start-up JooMo has launched the next in its series of products that claim to work with the skin’s natural microbiome: a body wash ‘that gets the skin to...

Color cosmetics line Fenty Beauty is changing the rules for celebrity brands

14-Sep-2017 - The long-anticipated makeup collection from singer, actress, and business woman Rihanna launched globally late last week and is a real entrepreneurial departure from both the indie-startup approach and the one-off...

A new consumer engagement strategy emerges for Coty color cosmetics brand CoverGirl

13-Sep-2017 - In recent weeks, the at mass beauty brand has gotten serious about influencers and opened an interactive NYC pop-up shop. Now the brand has announced Issa Rae as its latest...

ASOS launches first own-brand beauty range

12-Sep-2017 - Online retailer ASOS has announced it will launch its first eponymous beauty collection, ‘ASOS Make-up’, on 20th September.

Givaudan Active Beauty expands its digital capabilities

07-Sep-2017 - As part of its 2020 digital innovation strategy, Givaudan had launched a new educative  beauty app for its Active Beauty division.

Marketing pros to get special attention at second annual in-cosmetics North America trade show

05-Sep-2017 - Last year the global event series for cosmetics manufacturers made its North American debut with a show in New York City. For 2017, the show organizers are adding dedicated programming...

Chanel releases first fragrance in 15 years

05-Sep-2017 - The new Chanel perfume ‘Gabrielle Chanel’ went on sale worldwide this weekend, marking the brand’s first major fragrance launch since ‘Chance’ in 2002.

Lake Personal Care launches UK cosmetics lab facility

01-Sep-2017 - A new facility dedicated to driving new product development (NPD) has been launched in the UK by a local ingredients player.

L’Oreal uses first transgender model

31-Aug-2017 - Model Munroe Bergdorf has made headlines this week as the first openly trans woman to front a L’Oréal campaign.

IBE NYC 2017: Trends and highlights

31-Aug-2017 - The Indie Beauty Expo opened its third annual show in New York City last week, and Cosmetics Design was there, meeting with founders, discovering new brands, learning about product launches,...

Industry first: Dedicated K-beauty social network launches

28-Aug-2017 - With the K-beauty cosmetics craze generating sales of $225 mn (€190.7 mn) in 2016 in the US alone, one tech entrepreneur is releasing the “Facebook of Korean beauty”.

Acqua Colonia launches fragrances based on tea and coffee

25-Aug-2017 - Germany-based fragrance brand Acqua Colonia has this year added to its special edition scents with fragrances evocative of cooler Autumn weather that are based on exotic tea and coffee scents.

Trend Spotting: Delicacies as beauty ingredients

24-Aug-2017 - Food trends influencing cosmetics and personal care formulations are nothing new. But now, luxury foods—treats on par with diamond dust, gold flakes, pearl powder, and silk—are showing up in beauty...

Trend Spotting: The reinvention of at-home hair color

23-Aug-2017 - In an effort to meet the expectations of the modern consumer, at-home hair dye products, formulas, and business strategies are getting an update thanks to long-standing beauty companies like L’Oréal...

Department store beauty retail gets a digital update

22-Aug-2017 - Saks Fifth Avenue is rethinking its beauty retail and services concepts and opening new digital salons / spas / makeup counters in partnership with renowned hair colorist Joel Warren. The...

LR Health & Beauty expands brand portfolio and production

22-Aug-2017 - Germany-based LR Health & Beauty has built a name for itself on the back of its aloe vera line. Now it is building on that success with the launch of...

Swedish brand develops beauty from within skin care line using resveratrol

17-Aug-2017 - Wellness provider Nutrinovate is launching a new skin care line that is formulated around the natural phenol resveratrol.

Sephora launches a 'Reddit-style' digital beauty community

16-Aug-2017 - French cosmetics retail player Sephora has made a decisive step into the potential online community by launching a ‘Reddit-style’ platform.

Indie Beauty Profile

Linda Gillette, Parodi

14-Aug-2017 - In her Indie Beauty Profile, Linda Gillette, founder of Parodi Professional Care, describes how she’s moving a niche personal care line, developed for professionals, into the consumer space. And, she...

Mobile retailing: Smashbox Cosmetics research reveals insights into eye tracking

26-Jul-2017 - Eye gaze location can offer insight into the specific locations and user interfaces hat users look at when shopping for cosmetics via mobile commerce, says new study.

Lush begins accepting bitcoins for payment

19-Jul-2017 - Global beauty brand Lush has announced it will accept bitcoins for its bathbombs.

Madison Reed is “operationally blowing up the salon channel”

18-Jul-2017 - Two months ago Madison Reed partnered with Ulta to sell hair color kits and bring its AI chatbot tool in-store. Cosmetics Design spoke with Amy Errett, CEO of Madison Reed,...

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